TranslateNow to Present at Google Customer Meeting with China Businesses

Company to Share Insights on Localization, WeChat, Global Branding and More

January 3, 2017 (Shenzhen, China) – TranslateNow, a leader in enterprise translation management, announced today it has been invited to present next week at a Google AdWords customer meeting in Shenzhen. Expected to draw more than 300 China-based technology companies that use Google’s Ad Words in the US, TranslateNow will share multilingual strategies for global public relations, branding and international marketing.

“There are hundreds of companies inside China that want to go global but don’t have a keen understanding of how best to market to Western audiences,” says Matt Arney, CEO and Co-Founder of TranslateNow. “Google’s AdWords division asked us to help educate their customers on localizing their company’s messaging outside of China, something we’ve been helping companies do for more than a decade.”

At the meeting, Arney and his colleague Terence He, Managing Director China for TranslateNow will outline:

  • How to create global media campaigns that produce results
  • How to overcome cultural differences and best practices for optimizing your global corporate identity
  • Tips for optimizing content for better search engine performance for native speakers of English
  • Common tools used to manage the best platforms for business

About TranslateNow

TranslateNow delivers innovative translation and localization solutions to accelerate revenue for leading companies around the world. With offices in San Francisco and Shenzhen, we work with over 75 languages and specialize in technical translation, software localization, China eCommerce integration, and global brand marketing.

Contact:

Elena McCoy
VP Communications
elena@translatenow.com
415-361-0001

2017-07-26T04:15:18+00:00